Archived posting to the Leica Users Group, 2004/09/30
[Author Prev] [Author Next] [Thread Prev] [Thread Next] [Author Index] [Topic Index] [Home] [Search]I don't think so, William. If Leica knew its audience better than the LUG does, Leica wouldn't now be partially owned by Hermes, and wouldn't be losing money every year on the R line. The problem with the CL is that it wasn't an entry level Leica, it was a mini-me Leica. Bessa/Cosina is doing just fine, and all they're doing is selling entry-level Leicas and lenses. -----Original Message----- From: lug-bounces+bdcolen=earthlink.net@leica-users.org [mailto:lug-bounces+bdcolen=earthlink.net@leica-users.org] On Behalf Of William G. Lamb, III Sent: Thursday, September 30, 2004 11:55 AM To: Leica Users Group Subject: RE: [Leica] New Zeiss Ikon: they know their target... Greg, Sounds a lot like the M5 and CL. While I love my M5, the CL never did much for me..., and we know these cameras both "bombed" some thirty years ago. Leica is STILL scratching their heads about the failure of the M5. Maybe "101" doesn't apply in the land of Leica usage and ergonomics? Just maybe Leica knows its audience better than the LUG does? BR, William At 01:49 PM 09/29/2004 -02-30, you wrote: >Sales and Marketing 101. > >Two tier marketing with two levels of product. > >One "entry level" system and the appropriate price point and one >"professional" or advanced system. Same mount allows mix and match and >need and "financial ability" permit. > >Same as every other manufacturer. > >...AND with even the topline priced below the "elite" market leader >(Leica) but with "equal" quality. > >Seems like these marketing boys and girls were hired from the top of >the class. Didn't anyone else buy cheap Yashica bodies to put their >expensive Contax lenses on? >I know many who did. > >Greg Locke >St. John's, Newfoundland >http://blog.greglocke.com >----------------------------- >Independent journalism from >Newfoundland & Labrador _______________________________________________ >Leica Users Group. >See http://leica-users.org/mailman/listinfo/lug for more information _______________________________________________ Leica Users Group. See http://leica-users.org/mailman/listinfo/lug for more information