Archived posting to the Leica Users Group, 2004/11/03
[Author Prev] [Author Next] [Thread Prev] [Thread Next] [Author Index] [Topic Index] [Home] [Search]I will snip all... There is little data anywhere that Leica had any influential input into the Panasonic lenses. They might have been consulted, and some of the inputs they gave incorporated into the design, but knowing the 2 cultures from a business point of view, this seems unlikely. As far as a real role, like Leica designed and Panasonic produced? I would need a lot of proof to believe. It still appears to be a marketing agreement, and branding thing. Yes, smaller sensors make for faster, smaller, lighter, and maybe cheaper ( an issue of marketing, not production costs). But the market is asking for bigger sensors so that the WA lenses reamin wide......( you could always design WA lenses for smaller sensors, but then what would you do with the bag full of lenses you already have purchased?) A la carte can serve some percentage of the Leica buyers. It is fun to make up cameras on line and figure how much money you are saviing with your run of the mill, 50 year old M3. I do not see it as a real profit driver, rather as a thief of resources in the factory that could better be spent making real innovative products or promoting products through seminars, day outings, shoots, or a plethora of other activities to sell Leica, and Leica glass. Frank Filippone red735i@earthlink.net