Archived posting to the Leica Users Group, 2007/01/11
[Author Prev] [Author Next] [Thread Prev] [Thread Next] [Author Index] [Topic Index] [Home] [Search]Jim, Ted Jim Shulman wrote: > Ted, > Only thought is that the CEO of Leica probably could give a rat's rear about > this project, for several reasons. .... > The book also shows a major flaw in Leica's market position: many of the > shots were made with non-Solms digital cameras, reflecting Leica's > difficult > transition as the film era wanes. Even the Leica devotees have been > veering > away from Solms equipment. ..and much of the Leica equipment used is ver 10 years old and a lot is nearing forty or more years old. If I were the CEO of Leica, and saw that 25-40% > (I didn't count exactly) of the images in a Leica Users Group book came > from > non-Leitz equipment, I'd be quite concerned. That cuts both ways you know. If die hards like us are using Leicanons and CV glass then he knows that he has something missing from his line-up and something he had better address or lose his core market. The fallacy with the camera-as-jewellery line is that when the next fad comes his market will evaporate. Peter Dzwig.