[Leica] Joint sales figures for M9 and S2

[photo at frozenlight.eu (Nathan Wajsman)]

I am not sure I understand your distinction. Euros is the only measure that 
matters.

GM sold more cars than anybody but Toyota in 2008 but still went bankrupts 
and had to be nationalized. Much smaller companies were more profitable. The 
number of units is therefore irrelevant. The key is to get your costs in 
line with the sales volume you can reasonably expect.

Nathan

Nathan Wajsman
Alicante, Spain
http://www.frozenlight.eu
http://www.greatpix.eu
http://www.nathanfoto.com
PICTURE OF THE WEEK: http://www.fotocycle.dk/paws
Blog: http://www.fotocycle.dk/blog

YNWA







On Dec 19, 2010, at 6:00 AM, Frank Filippone wrote:

> Unfortunately, it is unit volume that determines "market success" 
> 
> EUROS determines financial success......
> 
> Any idea on unit sales volume of the S2...?  Tens?  Hundreds? Thousands?
> Tens of thousands?   ( Forget the demo, loaner, complimentary, units and 
> the
> rental market)
> 
> I used to get all kinds of Marketing info in the semiconductor markets....
> is there not a similar info pool for photographic ?
> 
> Frank Filippone
> Red735i at earthlink.net
> 
> 
> -----Original Message-----
> From: lug-bounces+red735i=earthlink.net at leica-users.org
> [mailto:lug-bounces+red735i=earthlink.net at leica-users.org] On Behalf Of
> Douglas Sharp
> Sent: Saturday, December 18, 2010 4:28 PM
> To: Leica Users Group
> Subject: [Leica] Joint sales figures for M9 and S2
> 
> 
> 
> Leica clocked up total sales of 70.8 million euros with "system cameras" in
> the last financial year.
> 
> The way I see it, that means M9 and S2.
> 
> Source: Leica-corporate.com
> 
> Cheers
> Douglas
> 
> 
> 
> 
> 
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