Archived posting to the Leica Users Group, 1999/09/27

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Subject: RE: [Leica] RE: Bargain Leicas
From: "Lee, Jonathan" <Jonathan.Lee@hrcc.on.ca>
Date: Mon, 27 Sep 1999 09:29:41 -0400

The Boxster is a blast to drive!!! It's no 911, but then it lists at 60% (I
think) the cost of a 911.

The point I was trying to make with my Leica wish list is that Leica should
trying selling more than the ne plus ultra line of M6 rangefinders.
Something in the 1K USD range. Not as a replacement for the M but a
complement to it. What would be the benefits of a mid-range Leica? It would
likely do to rangefinders what the Contax G1 did: broaden the market and
increase sales for rangefinders without canibalizing the existing M market.
People who bought the G1 were not choosing between the G1 and a Leica M6,
but were choosing between the G1 and a Nikon or Canon something.  I'd bet
that there are a lot of G1 owners who are trading up to Leica.  If Leica had
the balls to create a rangefinder product which would price compete with the
G1/G2 (not necessarily feature compete) Leica would take Contax out of the
rangefinder business.

Jonathan Lee

- -----Original Message-----
From: Eric Welch [mailto:ewelch@ponyexpress.net]
Sent: Saturday, September 25, 1999 12:19 PM
To: leica-users@mejac.palo-alto.ca.us; Leica User Group
Subject: Re: [Leica] RE: Bargain Leicas


At 05:57 AM 9/25/99 -0700, Mark E Davison wrote:
>Purists will argue, of course, that the
>Porsche brand equity has been diluted, but it is difficult to argue with
the
>financial results.

This kind of reasoning seems to me to be the sure path to dissolution. The 
road to hell...

Eric Welch
St. Joseph, MO

http://www.ponyexpress.net/~ewelch

As the vacationing Scot in Canada was heard to say,


"Weel, if yon's the size of yurr moose, Ah'd hate ta see the size of yurr
cats"