Archived posting to the Leica Users Group, 2002/07/29
[Author Prev] [Author Next] [Thread Prev] [Thread Next] [Author Index] [Topic Index] [Home] [Search]>I wonder what keeps that magazine afloat. Count the number of column inches devoted to content. Then count the number of coulumn inches devoted to advertising. The float becomes immediately apparent in the math. If you'd like to do additional math attatch an arbitrary monetary value to the quality of content (also arbitrary). Then look up the column inch cost of display advertising, classified advertising, etc. George - -- To unsubscribe, see http://mejac.palo-alto.ca.us/leica-users/unsub.html