Archived posting to the Leica Users Group, 2004/09/25

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Subject: [Leica] new 1ds now marketing previously enjoyed
From: dorysrus at mindspring.com (Don Dory)
Date: Sat Sep 25 15:41:22 2004

Kit,
Actually, I think that your great mind did create this marketing phrase.
I would highly suggest that you trademark/copy write this phrase as it
is priceless.

Don
dorysrus@mindspring.com

-----Original Message-----
From: lug-bounces+dorysrus=mindspring.com@leica-users.org
[mailto:lug-bounces+dorysrus=mindspring.com@leica-users.org] On Behalf
Of Kit McChesney
Sent: Saturday, September 25, 2004 9:53 AM
To: 'Leica Users Group'
Subject: RE: [Leica] new 1ds mark II

Oh, maybe I made that one up! ;-)

No, I know I didn't. I think this was a phrase used in a car commercial
in
Atlanta back in the 70s. Whoever the Bercedes-Menz dealer was in Atlanta
at
that time. I'm sure Don Dory knows. 

Kit 

-----Original Message-----
From: lug-bounces+leicagalpal=earthlink.net@leica-users.org
[mailto:lug-bounces+leicagalpal=earthlink.net@leica-users.org] On Behalf
Of
B. D. Colen
Sent: Saturday, September 25, 2004 7:34 AM
To: 'Leica Users Group'
Subject: RE: [Leica] new 1ds mark II

No...I've heard 'previously owned,' but not 'previously enjoyed.'

-----Original Message-----
From: lug-bounces+bdcolen=earthlink.net@leica-users.org
[mailto:lug-bounces+bdcolen=earthlink.net@leica-users.org] On Behalf Of
Kit McChesney
Sent: Friday, September 24, 2004 8:42 PM
To: 'Leica Users Group'
Subject: RE: [Leica] new 1ds mark II


You've never heard that phrase? I think that was coined by one of the
high-end car makers years ago, like Bercedes-Menz or somesuch. :)

Kit 

-----Original Message-----
From: lug-bounces+leicagalpal=earthlink.net@leica-users.org
[mailto:lug-bounces+leicagalpal=earthlink.net@leica-users.org] On Behalf
Of B. D. Colen
Sent: Friday, September 24, 2004 2:29 PM
To: 'Leica Users Group'
Subject: RE: [Leica] new 1ds mark II

"Previously enjoyed." That is gdmfin' BRILLIANT!!! :-)

-----Original Message-----
From: lug-bounces+bdcolen=earthlink.net@leica-users.org
[mailto:lug-bounces+bdcolen=earthlink.net@leica-users.org] On Behalf Of
Kit McChesney
Sent: Friday, September 24, 2004 5:10 PM
To: 'Leica Users Group'
Subject: RE: [Leica] new 1ds mark II


Well, I've actually been lobbying for something like this with Leica
USA, even a program offering refurbished M6's to photography students.
Apparently they have a couple of schools on board with educational
discounts (RISD?) but they haven't gone much further than that. As
pricey as new M and R cameras are, it seems that the previously enjoyed
market would work better. I recently proposed that they create a
foundation where people who wanted to unload older cameras for a tax
break could do so, and then they could get them ready for use, and offer
at very reasonable prices (whatever costs were associated with getting
the cameras certified for use with a new warranty) for student/college
photographers. I'd think that would be a fabulous idea. If they don't do
it, I might! :)

Kit 

-----Original Message-----
From: lug-bounces+leicagalpal=earthlink.net@leica-users.org
[mailto:lug-bounces+leicagalpal=earthlink.net@leica-users.org] On Behalf
Of B. D. Colen
Sent: Friday, September 24, 2004 2:05 PM
To: 'Leica Users Group'
Subject: RE: [Leica] new 1ds mark II

It does make some sense. But then I was convinced five years ago that
they should be offering an M body and one lens at cost to any student in
a full accredited BFA program in photography. Talk about how to hook a
new generation on Leica.

-----Original Message-----
From: lug-bounces+bdcolen=earthlink.net@leica-users.org
[mailto:lug-bounces+bdcolen=earthlink.net@leica-users.org] On Behalf Of
Dan C
Sent: Friday, September 24, 2004 4:35 PM
To: Leica Users Group
Subject: RE: [Leica] new 1ds mark II


Hey B.D....I think you're on to something here.

-dan c.

At 04:30 PM 24-09-04 -0400, B. D. Colen wrote:
[snip]
>I realize that there are development costs, etc. But I wonder...What do

>you suppose would happen if Leica offered that back at cost? That's 
>right - at cost? Let's suppose that the back COSTS $1500 to produce. 
>Suppose they sold it for $1500, which would allow any Leica R owner to 
>get into high quality digital for $1500. And would allow anyone else to

>get into high quality digital AND Leica for the $1500 plus the cost of 
>a used R8...How many R bodies would Leica then sell? How many R lenses?

>I'm no business man, but I'll bet they would make allot more money in 
>the long run selling that thing at cost, bringing new Leicaphiles into 
>the Leicatent  than they'll ever make selling it at 4K plus...
>
>But what do I know? Much of the Leica attraction seems to be its high 
>cost and exclusivity....

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Replies: Reply from leicagalpal at earthlink.net (Kit McChesney) ([Leica] new 1ds now marketing previously enjoyed)
Reply from tedgrant at shaw.ca (Ted Grant) ([Leica] new 1ds now marketing previously enjoyed)
In reply to: Message from leicagalpal at earthlink.net (Kit McChesney) ([Leica] new 1ds mark II)