Archived posting to the Leica Users Group, 2005/03/14
[Author Prev] [Author Next] [Thread Prev] [Thread Next] [Author Index] [Topic Index] [Home] [Search]Really, while it's a global village, high volume products, are good candidates for sale. Boutique products aren't that amenable to Internet sales. Yes, to me, Leica is a boutique product. Can you imagine Hermes scavefs selling over the internet? All it's mystique would vanish in a nano-second!! AGS ----- Original Message ----- From: Rick Dykstra <rdcb37@dodo.com.au> Date: Monday, March 14, 2005 8:16 pm Subject: [Leica] Should Leica sell direct to customers? > Its a global village. The internet will eventually break down > traditional retailing models. Would it make sense for Leica to > sell > directly to its customers over the web? They could charge less > than > customers are used to, but make more. The first manufacturers in > their > field to do this will have a jump on their competitors, who will > follow. Prices will then normalise at a new lower range. > > What is the point of a retailer for products like these? To snare > new > customers to the brand? To catch those well heeled impulse > buyers? > Retailers hardly ever have what Leica customers want in stock, and > what > they do have may have been played with, dropped, sold and > returned, ... > who knows? > > Perhaps all Leica have to do is unleash their importers or major > retailers so that we can shop for new items from all over the > world, as > we do already for second hand or new gear at 'that place'. > > So what am I missing? Repairs? Easy - have a repair shop in each > major country. > > Rick. > > _______________________________________________ > Leica Users Group. > See http://leica-users.org/mailman/listinfo/lug for more information >