Archived posting to the Leica Users Group, 2011/06/15

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Subject: [Leica] Another R option (now M9)
From: Frank.Dernie at btinternet.com (Frank Dernie)
Date: Wed, 15 Jun 2011 11:50:04 +0100
References: <BANLkTi=AN3Voe46p_kWSW5h5eh9h8rAnEg@mail.gmail.com> <6B0082E6-FDE6-4DCB-AFCF-C6B3504A5730@btinternet.com> <006f01cc2a97$9d7bb420$d8731c60$@earthlink.net> <BANLkTi=rwyXw=j0B8ta4j7KKPJKdm_VWww@mail.gmail.com> <BANLkTinwJa0sFZA2s4JGGGQJJX2Za=Racw@mail.gmail.com> <BANLkTin74W-XDfaUbUXLu8CEnL+-qHzoLw@mail.gmail.com>

Yes Richard, but with what production capacity would they manufacture this 
cheaper product?
There have been certain people predicting the doom of Leica as long as I 
have been on it and it is still there. There have been dire warnings to 
change direction and so forth. Most of which made no sense to me, and, 
presumably Leica since they haven't followed the advice and are currently 
profitable.

The fact is the M9 is very much more successful than expected, so to produce 
a cheaper model would be dumb in the extreme IMO.

I don't thing the price is bad, given the production volume, and all the 
posts about boutique products priced high only apply to the special editions 
and so forth. If people want to buy -those- why not but the M9 is an 
appropriately priced low volume production camera. Thats all IMO.

cheers,
Frank D


On 14 Jun, 2011, at 23:36, Richard Man wrote:

> Geoff, while I agree with your assessment that this is a good short term
> strategy, I still think Leica can do well by introducing a current M8.3 
> with
> the magenta problem fixed (and leave the MP at 10, or may be 12, and crop
> sensor) and emphasize the Summarits line for that camera. Sell a package
> with a camera and a lens bundled for $4000 and that could ensure Leica's
> long term success.
> 
> On Tue, Jun 14, 2011 at 2:51 PM, Geoff Hopkinson <hopsternew at 
> gmail.com>wrote:
> 
>> Because Leica Camera's customers have bought more than twice as many
>> Summiluxes as Summarits when given the choice.
>> Because, even if it could be designed and produced for less, a lower cost
>> body might cannabilise sales of the M9 which has sold at least twice as
>> well
>> as expected and taxed production capacity since it was introduced anyway.
>> Why would they want to divert some of that capacity? The mount is freely
>> usable for any manufacturer if they thought that they could or should
>> compete in the niche as well.
>> 
>> A used M8 is the suggested alternate entry .
>> ,
>> Cheers
>> Geoff
>> 
>> *Life's not black and white, except at both ends*
>> http://www.pbase.com/hoppyman
>> 
>> 
>> 
>> 
>>> On Tue, Jun 14, 2011 at 7:03 PM, Frank Filippone <red735i at 
>>> earthlink.net
>>>> wrote:
>>> 
>>>> It's not about offering an M9 for $1, it's about offering an
>> ALTERNATIVE
>>> to
>>>> the M9 at a lower price point.  Leica offers the Summarit lenses at an
>>>> intro
>>>> point, why not a body?
>>>> 
>>>> Frank Filippone
>>>> Red735i at earthlink.net
>>>> 
>>>> 
>>> 
>>> _______________________________________________
>>> Leica Users Group.
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>>> 
>> 
>> _______________________________________________
>> Leica Users Group.
>> See http://leica-users.org/mailman/listinfo/lug for more information
>> 
> 
> 
> 
> -- 
> // richard <http://www.imagecraft.com/>
> // icc blog: <http://imagecraft.com/blog/>
> // richard's personal photo blog: <http://www.5pmlight.com>
> [ For technical support on ImageCraft products, please include all previous
> replies in your msgs. ]
> 
> _______________________________________________
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Replies: Reply from richard at imagecraft.com (Richard Man) ([Leica] Another R option (now M9))
In reply to: Message from wanderjan at gmail.com (Jan Decher) ([Leica] Another R option (now M9))
Message from Frank.Dernie at btinternet.com (Frank Dernie) ([Leica] Another R option (now M9))
Message from red735i at earthlink.net (Frank Filippone) ([Leica] Another R option (now M9))
Message from jayanand at gmail.com (Jayanand Govindaraj) ([Leica] Another R option (now M9))
Message from hopsternew at gmail.com (Geoff Hopkinson) ([Leica] Another R option (now M9))
Message from richard at imagecraft.com (Richard Man) ([Leica] Another R option (now M9))