Archived posting to the Leica Users Group, 2013/05/10

[Author Prev] [Author Next] [Thread Prev] [Thread Next] [Author Index] [Topic Index] [Home] [Search]

Subject: [Leica] Makes me want to go get a Leica S...
From: richard at richardmanphoto.com (Richard Man)
Date: Fri, 10 May 2013 03:03:34 -0700

<
http://www.forbes.com/sites/marcbabej/2013/05/08/how-leica-camera-is-reinventing-the-medium-format-market-on-its-own-terms/
>

One interesting tidbit, Leica sold ~3600+ S/S2:
*StS:* There are no industry-wide figures, but we think the core medium
format market is roughly 6000 units per year ? worldwide, for all brands.
We are not yet the market leader (I estimate Phase One to have 40-45%
market share), but we already have 20% share ? and this is only after 3
years after introduction.

*** 3 years x 6000 is  ~18000 MF units, so 20% of that is about 3600 units


-- 
// richard <http://www.richardmanphoto.com>
// http://facebook.com/richardmanphoto


Replies: Reply from jayanand at gmail.com (Jayanand Govindaraj) ([Leica] Makes me want to go get a Leica S...)
Reply from robertbaron1 at gmail.com (Robert Baron) ([Leica] Makes me want to go get a Leica S...)