Archived posting to the Leica Users Group, 2014/04/25
[Author Prev] [Author Next] [Thread Prev] [Thread Next] [Author Index] [Topic Index] [Home] [Search]I think they learnt from their mistakes last year with the X Vario launch..... john -----Original Message----- Because it helps sell the product by making it "hip" to own. This whole product launch, positioning, etc is straight out of Apple's playbook, as I had mentioned earlier. Not a bad niche at all to make a pitch for, and as of now that space is up for grabs! Cheers Jayanand On Sat, Apr 26, 2014 at 8:17 AM, Alan Magayne-Roshak <amr3 at uwm.edu> wrote: > On Fri, 25 Apr 2014 lrzeitlin at aol.com wrote: > Subject: [Leica] Audi designed Leica T > > >Invoking a prestige automobile designer as the inspiration for ?a new > camera is par for Leica. The first Leica mass market digitals, the > Digilux and the Digilux Zoom, were allegedly >designed by Porsche. > Basically they were repackaged Fuji 1700 and 1700 Zoom cameras sold at > a 50% markup in price. As I said, par for the course. > >Larry Z > >- - -? > > > ====================================================================== > ====================================================================== > == And why go to car designers, when 90% of new cars are so horribly > ugly. > > Alan > > Alan Magayne-Roshak, Senior Photographer University of > Wisconsin-Milwaukee Photo Services > (Retired) > UPAA Photographer of the Year 1978 > amr3 at uwm.edu > http://gallery.leica-users.org/v/Alan+Magayne-Roshak/ >