Archived posting to the Leica Users Group, 2015/03/04

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Subject: [Leica] Puts on Leica's Troubles
From: rgacpa at gmail.com (Robert Adler)
Date: Wed, 4 Mar 2015 17:08:17 -0800
References: <CAJ4y7gzMUzMST3MRWHvfECSgJoMZcv=NYKx4X2wy+n1a=V6GKg@mail.gmail.com> <D11CE428.343F4%mark@rabinergroup.com> <CAJ4y7gw1ZgkWjkQdn011RU-+B==zNGmjrPowpqUHq+xHjwJHQQ@mail.gmail.com>

Well, since he allows me to share his article publicly on my FB page:

by Erwin Puts:
Every time that Leica starts to issue special models of the M-series one is
inclined to become suspicious about the state of the Leica company. There
was a peak in M6 special models at the end of its commercial life and there
is now a peak of special models of the M9 and M cameras. The recently
announced change of CEO is another indication that the Leica company is not
in the feel-good-shape that the new headquarters in Wetzlar try to convey
on the visitors. Some time ago I wrote about the smartphone-menace to
mainstream photography and Leica tried to counter this trend with the Leica
T. I was alone in noting that the T was not a smart product (the rest of
the world gave the camera the usual designations of ?milestone?,
?innovative?, ?brilliant? and so on. Words are easy to employ! Now there
are serious indications that the sales of the T are not as hoped for. I was
also almost alone in noting that any M (with whatever specifications) has a
limited sales appeal for a limited group of persons, not necessary
photographers and that sales of M cameras after a peak will inevitably
drop. This is a marketing and engineering problem, because the double goal
of preserving the DNA of the CRF and creating a totally new and modern CRF
is like squaring the circle. The Fuji X-series has some success,
undoubtedly, as a modern version of a classic CRF, but lacks the true DNA
of the Leica CRF.
The smartphone has almost killed the compact digital camera and in this
segment the D-C-V and X series of Leica are the obvious victims. Add to all
of this the tremendous success of Apple?s iPhone 6 and the recent campaign
by Apple to promote the photographic capabilities of the ?6? and it is
clear that the compact digital camera will be extinct in the near future.
Many observers have remarked that the main problem of the current
generation of high quality digital cameras (dSLRs and dCRF) is the fact
that modern electronics are embodied in traditional ?analog?-camera bodies
that are not easy to use for the iPad and smartphone generation. It is
indeed preposterous that you need to wade through hundreds of pages of
manual for a product that only should need a few very simple actions to
work.
Compare the Leica M-A with the Leica M and you see what I mean.
When Leica announced the intention to grow tenfold it was clear that the
then current range of products was not suitable as a platform to support
such an ambitious goal. Not only the product portfolio, but also the
company?s infrastructure, organization and culture were not suited to
accomplish this goal. It is one to build a larger factory, buy new machines
and hire additional people, but it is two to make it happen. Captain Kirk
and his Vulcan companion might be able to achieve this, but for mortals it
is a different story. The string of problems that have erupted from the
Leica factory are an indication that the combination of fast product
introduction and higher production levels cannot be handled with good
success, at least not by a company with the Leica-Solms heritage. I am sure
Blackstone has observed these events with growing concern and has acted as
any investor who looks exclusively at the return on investments would have
done. I am also sure that this (the ambitious goals) is the reason why
Hermes pulled out of the company after discussions with Lee.
In discussions with Leica personnel, there is ofter a reference with the
Porsche analogy. Porsche started as a high-quality low volume niche
producer and managed to evolve into a high-quality-high volume special
product manufacturer. Leica seems to want to follow the same route, but
lacks one distinctive commodity.
This is for the next story.

On Wed, Mar 4, 2015 at 2:20 PM, Robert Baron <robertbaron1 at gmail.com> 
wrote:

> I don't see this piece on his website, just on Facebook and copied and
> pasted by someone on Rangefinder Forum.
>
> I would always defer to Nathan on Intellectual Property Law issues, but I
> also wonder about the ethics of re-posting something someone has publicly
> (sort of) posted on Facebook but (sort of) limited access to, to his
> 'confirmed friends'.
>
> Since I can comfortably argue both sides of the ethics question I'll just
> post the RFF link and see if that works for you all:
>
> http://www.rangefinderforum.com/forums/showthread.php?t=147752
>
> And if you have to register or log in to RFF to see it, whether you do so
> is up to you.
>
> On Wed, Mar 4, 2015 at 3:32 PM, Mark Rabiner <mark at rabinergroup.com>
> wrote:
>
> > He should put some of this stuff on his website.
> > Maybe he does!?
> > http://www.imx.nl/photo/
> >
> >
> >
> > On 3/4/15 3:07 PM, "Robert D. Baron" <robertbaron1 at gmail.com> wrote:
> >
> > > As he sees them; I think you'll need to be a Facebook subscriber to
> read
> > > this unless someone can post a workaround:
> > >
> > > https://www.facebook.com/erwinputs/posts/821040281302087
> > >
> > > _______________________________________________
> > > Leica Users Group.
> >
> >
> >
> > --
> > Mark William Rabiner
> > Photographer
> >
> >
> >
> > _______________________________________________
> > Leica Users Group.
> > See http://leica-users.org/mailman/listinfo/lug for more information
> >
>
> _______________________________________________
> Leica Users Group.
> See http://leica-users.org/mailman/listinfo/lug for more information
>



-- 
Bob Adler
www.robertadlerphotography.com


In reply to: Message from robertbaron1 at gmail.com (Robert Baron) ([Leica] Puts on Leica's Troubles)
Message from mark at rabinergroup.com (Mark Rabiner) ([Leica] Puts on Leica's Troubles)
Message from robertbaron1 at gmail.com (Robert Baron) ([Leica] Puts on Leica's Troubles)