Archived posting to the Leica Users Group, 1997/02/23
[Author Prev] [Author Next] [Thread Prev] [Thread Next] [Author Index] [Topic Index] [Home] [Search]>I also wonder why Leica are so fond of the red logo on their cameras? I >think it is because they want to create an easily identified prestige image >for their brand. -Look, I can afford a Leica (I am succesful in life)! As a >user, I dislike the logo, as it makes it easy to identify me as a person >waiting to be robbed. So, I have always put a black tape on the logo. A very good point. My cameras are Wetzlar era, and look outdated to the layman, so I don't have the same problem. However, I've always taken the view that when carried in an area with any sort of crime problem, an expensive gadget bag is saying "Steal Me" to the local villains. I was amused to see in a Leica store an expensive gadget bag with an embossed text "Made exclusively for Leica". I guess that one is yelling "For *****'s sake, STEAL ME!" I carry my gear in a military-surplus shoulder bag, and I know another journalist who does the same. Such bags may look scruffy, but draw little attention - when I worked in a factory many years ago I used the same pattern of bag to carry my lunch and flask of coffee. Doug Richardson