Archived posting to the Leica Users Group, 1999/09/06

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Subject: Re: [Leica] Giving Away Cameras
From: Bernard <5521.g23@g23.relcom.ru>
Date: Tue, 07 Sep 1999 10:50:34 +0400
 
Frank Filippone wrote:

> An arrangement whereby you get a free R8
> + lens with purchase of, say, a new Mercedes or BMW, would also be
> good
> marketing because it pairs "prestige" brands in the mind of the
> public.
>
> Actually this has been done.... the Jaguar has a M6 included with some
>
> particular model... I remember 50 Cameras only.

Jaguar ordered those with special looks; it was not a Leica initiative.

> Now 50 cameras is chicken feed if you have 5000 in inventory.

The much-rumoured inventory of 5000 is for the R8, not the M6.

Bernard