Archived posting to the Leica Users Group, 2000/03/20
[Author Prev] [Author Next] [Thread Prev] [Thread Next] [Author Index] [Topic Index] [Home] [Search]Kip - The only problem with this philosophy is that it is equivalent to saying, "What ever they charge, I will pay." Certainly Leica needs to maintain a certain profit margin to continue to exist. But that existence becomes less likely when they sell minor accessories at ridiculously high prices: It's one thing to charge $1995 for an M body; it's entirely another to charge $80 for a viewfinder diopter - especially when Nikon, which also charges plain silly prices for some of its add-ons, sells diopters for about $18. Is the Leica diopter 3x as good? I really doubt it. B. D. - -----Original Message----- From: owner-leica-users@mejac.palo-alto.ca.us [mailto:owner-leica-users@mejac.palo-alto.ca.us]On Behalf Of Kip Babington Sent: Monday, March 20, 2000 7:46 PM To: leica-users@mejac.palo-alto.ca.us Subject: Re: [Leica] 12575 Sadly, most of us (including me, most of the time) forget our basic economics - for a company in business to make a profit, the appropriate price point for an item is that which the traffic will bear. (Real economists can tell us the more technical term for it, no doubt.) Personally, I've been just as surprised at what N**** wants for a molded plastic bayonet hood for one of their consumer zooms (or a branded lens cap, for that matter) - but they seem to sell enough at the prices they charge to make it worth their while. If we want Leica to be around for long into the future, we should all hope they continue to do a good job of pricing their products at what the traffic will bear. Cheers, Kip Frank Filippone wrote, in part: > ........When I asked the price, I had a stroke........ > > Was it comparable to the $5555 Nikon Lenshood, or just plain way outta > line? I think Leica has done a good job of pricing its equipment at what > the market will bear sort of price.