Archived posting to the Leica Users Group, 2001/08/23

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Subject: RE: [Leica] Re: Photoshop 5 LE
From: "Rodgers, David" <david.rodgers@xo.com>
Date: Thu, 23 Aug 2001 11:59:30 -0500

Adobe offering a less expensive version of Photoshop in LE is a common
practice in marketing -- and not just in the software industry.  

Consider Nikon scanners. The LS-30 is identical to the LS-2000 in every way
except for a single firmware chip (which happens to be soldered onto a PCB,
so it can't be swapped). That chip limits the functionality of the scanner,
most notably the LS-30 outputs 10 bits instead of 12 bits per channel. Plus,
the LS-30 can't do single pass multi scanning. Doubtful the difference in
the price of the chip can account for difference in the price of the
scanners, which for some time was about $900. BTW, software can work around
most of the firmware limitations. 

My point is, offering a scaled down product at a lower price point is pretty
common practice. Consider the M2. We shouldn't berate Adobe. We should be
grateful. PSLE is a pretty decent product, especially considering
essentially comes free with most mid-to-high-level digital photo devices.
To a commercial outfit, full blown Photoshop is a steal at $600. To
non-commercial consumers, it might seem a little steep. 

I've seen software companies offer the exact same product -- but under a
different name -- to different market tiers at different pricing. People get
wise to that in a hurry.

Dave