Archived posting to the Leica Users Group, 2004/08/26

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Subject: [Leica] Pricing for a small run cover photo
From: dorysrus at mindspring.com (Don Dory)
Date: Thu Aug 26 10:44:05 2004

Greg,
Thanks for the link.  I have had a picture accepted and wanted to quote
a price that did not undervalue the true working pro.

Don
dorysrus@mindspring.com

-----Original Message-----
From: lug-bounces+dorysrus=mindspring.com@leica-users.org
[mailto:lug-bounces+dorysrus=mindspring.com@leica-users.org] On Behalf
Of Greg Locke
Sent: Thursday, August 26, 2004 12:27 PM
To: 'Leica Users Group'
Subject: RE: [Leica] Pricing for a small run cover photo

...but here is a great online resourse I use a lot.

http://photographersindex.com/stockprice.htm

They say .....

Type of Use:: Corporate 
Specific Use:: Annual Reports
Press Run:: 10,000 or less
Size:: Cover (Front) 
Low Price:: $800.00
Average Price:: $1,200.00
High Price:: $1,600.00
Survey = 644 

What it means is that based on the average of 644 respondents to their
survey the following average rates are calculated.
Use this as you base information and you can tailor your rate to the
specific of the client (how large the client and what you think they can
afford)

I kind of has $1000 minimum rule for annual reports. Much more for the
Chevron's, Texas Instruments, Fords, Mobil-Exxon's of the world.


Greg Locke
St. John's, Newfoundland
http://blog.greglocke.com

--TRINITY Photographic Workshops--
     September 3 -5, 2004
  at The Artisan Inn, Trinity
www.straylight.ca/trinityworkshop 

> -----Original Message-----
> From: lug-bounces+locke=straylight.ca@leica-users.org 
> [mailto:lug-bounces+locke=straylight.ca@leica-users.org] On 
> Behalf Of Don Dory
> Sent: Thursday, August 26, 2004 2:31 PM
> To: lug@leica-users.org
> Subject: [Leica] Pricing for a small run cover photo
> 
> For the truly practicing professionals on the list: 
> approximately what would the going rate be for an image used 
> once for the cover of a small run (3500 total press run) 
> annual report?
> 
> Thanks in advance for keeping me from drilling into the ASMP site.
> 
> Don
> dorysrus@mindspring.com
> 
> 
> _______________________________________________
> Leica Users Group.
> See http://leica-users.org/mailman/listinfo/lug for more information
> 

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In reply to: Message from locke at straylight.ca (Greg Locke) ([Leica] Pricing for a small run cover photo)