[Leica] Olympus is in trouble too.

[masonster at gmail.com (David Mason)]

I find it odd that not one article about Olympus' news mentions that
absolutely banal and bizarre m:robe crap. I mean here is a company who
has solidly placed themselves in the collective mind as a camera
company and they make a really large, really ugly mp3 player that
never stood a chance against the iPod and then spent loads and loads
of money on superbowl commercials. They could have given me 1/3 of the
superbowl money and I would have said "you don't have a prayer with
this thing". I readily admit that I would probably upset many a
marketing manager were I a CFO, but I have to chalk the m:robe up to
collosal stupidity.


Dave



On 6/7/05, B. D. Colen <bdcolen@comcast.net> wrote:
> One footnote here - Olympus is not Leica - while the so-called "consumer
> products division" (cameras and voice recorders) is the tail that wags the
> dog in the public's mind, it is but a very small part of Olympus, which is 
> a
> world leader in medical technology, microscopes, endoscopes, blood
> analyzers, etc. In some of those areas Olympus has market share that that
> resembles that of Microsoft.
> 
> That said, they're not going to eat this kind of losses for very long.
> 
> 
> On 6/7/05 9:43 AM, "Bob Haight" <rhaightjr@yahoo.com> wrote:
> 
> > Alot has been written here and elsewhere that the
> > digital market has matured and is saturated.
> > Innovation no longer drives the market for new sales.
> > Additionally, cameras in cellphones may take over the
> > mass market resulting in dramatically reduced sales to
> > stand alone camera makers such as Canon or Olympus.
> > The pro market is just too small to support a company
> > today. Additionally, most digital images are never
> > printed, did I read just 20% are? This has devastated
> > the processing end of the industry. All in all things
> > look very bleak for any company in the imaging
> > industry. The Olympus report is just the begining of
> > bad news for companies supposedly well positioned to
> > do well in the digital world. > To the Lug,
> >>
> >> Just like Leica, Olympus is also in financial
> >> trouble.
> >>
> > <http://db.riskwaters.com/public/showPage.html?page=281851>
> >>
> >> Regards,
> >> John
> >>
> >>
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> >>
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> 
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