Archived posting to the Leica Users Group, 2006/01/01
[Author Prev] [Author Next] [Thread Prev] [Thread Next] [Author Index] [Topic Index] [Home] [Search]Yes, lack of demand killed the V series. It is not a matter of what is available now, it is a matter of the strategic direction. Film is dead at Hasselblad. Digital is where it is at. PS: The Zeiss products as well as the XPan are purely buy resales. They produce some degree of profit and use the already established dealer channels, but they have absolutely nothing to do with strategic direction. Or do you consider some of the Leica digital point and shoots as indicative of Leica's direction of digital interest? Frank Filippone red735i@earthlink.net Lack of demand killed the V series. You can still get filmbacks and Polaroid backs for the H1 and H2. They still sell the Xpan II and will be distributing the Zeiss RF. You can even still buy a V- series from them, as long as supplies last. So, film is not entirely dead at Hasselblad; they just aren't betting their lives on it anymore.