Archived posting to the Leica Users Group, 2004/07/15
[Author Prev] [Author Next] [Thread Prev] [Thread Next] [Author Index] [Topic Index] [Home] [Search]George,
For three reasons I would prefer to sell to the consumer. First, consumers
and small retailers do not bargain as well as companies doing these ads.
Throw in third party consumables and the profits are slimmer.
Second, the number of firms you mention means that the market is fragmented
in ten ways that you have mentioned. With ten players bidding for business
margins start to get pretty slim.
Third, there are billions and billions of snapshots printed every year, I
suspect if we did the math we would get one of those circle the world six
times kind of numbers. Lots of players on the retail end, increasingly only
one and a half players on the wholesale end.
This is analogous to the question of would you like to be number three of a
billion dollar market or number one in a three billion dollar market.
0.02
Don
dorysrus@mindspring.com
-----Original Message-----
From: lug-bounces+dorysrus=mindspring.com@leica-users.org
[mailto:lug-bounces+dorysrus=mindspring.com@leica-users.org] On Behalf Of
George Lottermoser
Sent: Thursday, July 15, 2004 5:28 PM
To: Leica Users Group
Subject: [Leica] Kodak and "digital"
Not sure if we've decided if "digital" is a proper word or not.
Anyway - Regarding Kodak and Printers and Papers and Inks et al.
Encad is a wholly owned subsidiary of Kodak. We're talking large format
inkjet with "photo-quality prints at speeds of 220 square feet per hour.
Making it the fastest printer in its class. Quality. Productivity.
Reliability." So they say.
The above from Digital Graphics magazine, August 04 - a Buyers Guide
edition, wherein you'll see names like: Agfa, Durst, Eastman Kodak, Canon
(in the 54"-72" wide category), getting into huge roll feed and flat bed
(rigid material handling) inkjet printers running 24/7. So our little old
film, paper and enlarger buddies are out banging heads with 3M, Roland,
Mutoh, Seiko, Scitex, Xerox (epson doesn't even have an ad).
Measure up the square feet of urban ad, and exhibit propaganda throughout
the world and compare it to the 4"x6" prints rolling out of your one hour
photo mart and/or your hour and half of printing from your 13x19 2200. Which
paper/ink market would you like to take a cut of?
We live in interesting times.
Fond regards,
G e o r g e L o t t e r m o s e r, imagist?
<?>Peace<?> <?>Harmony<?> <?>Stewardship<?>
Presenting effective messages in beautiful ways
since 1975
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web <www.imagist.com>
eMail george@imagist.com
voice 262 241 9375
fax 262 241 9398
Lotter Moser & Associates
10050 N Port Washington Rd - Mequon, WI 53092
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