Archived posting to the Leica Users Group, 1998/07/01

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Subject: Re: [Leica] Leica-what do pros use?
From: Mark <mark@steinberg.net>
Date: Wed, 01 Jul 1998 09:56:38 -0700

apbc wrote:

> What say y'all to this?

adrian,

out of interest, related to the pro vs amateur debate, the company i
worked with for years became successful in a major way when it stopped
throwing bucket loads of limited resources chasing the professional
(music) market and devoted most of those resources to the amateur and
aspiring professional.

you certainly achieve high profile with the pro market but the
competition is incredibly fierce and the customer very demanding.

amateurs are very appreciative and somewhat less demanding. there 
are, almost by definition, FAR FAR FAR more amateurs....

this is not a recipe or a suggestion for leica, which seems to be
in a different positio and certainly a different market, but there 
is a degree of wisdom in considering the actual number of professional
photographers possibly sustainable worldwide versus the actual number
of non-professional photographers sustainable worldwide. there's
quite probably a 1000 to 1 ratio (at the very least).

mark